Um modelo para redesenho de produtos sustentáveis centrado no usuário
DOI:
https://doi.org/10.5281/zenodo.16808843Palavras-chave:
Design de produto, Desenvolvimento sustentável, Pequenas e médias empresas, Inovação tecnológica, TRIZ (Teoria da Solução Inventiva de Problemas), Design ThinkingResumo
O artigo a seguir propõe um modelo abrangente que combina a TRIZ (Teoria da Solução Inventiva de Problemas) e o Design Thinking para projetar ou reprojetar produtos sustentáveis baseados no usuário. Seu objetivo é fornecer às pequenas e médias empresas (PMEs) uma metodologia facilmente acessível e aplicável que equilibre a viabilidade técnica e comercial e, ao mesmo tempo, atenda às necessidades do consumidor. O modelo foi aplicado ao reprojeto conceitual de uma lancheira bento, cujo resultado mostrou melhorias significativas em relação ao projeto original, principalmente em termos de redução de volume, facilidade de transporte e redução do impacto ambiental. A integração das abordagens técnica (TRIZ) e social (Design Thinking) foi eficaz quando combinada para tratar de desafios técnicos específicos e, ao mesmo tempo, alinhar a solução com as expectativas e necessidades do usuário final. Esse modelo oferece um potencial significativo para facilitar o desenvolvimento de novos produtos ou inovar os já existentes nas PMEs. Estudos futuros poderão validar o modelo em vários contextos industriais, bem como avaliar seu impacto econômico e ambiental de longo prazo.
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Copyright (c) 2025 Liliana Paredes-Páramo, Miguel Ángel Martínez-Cruz, Alfredo Trejo-Martínez, Héctor Armando Figueroa-Urrea, Belén Cortés-Rascón

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