25th International Congress on Public and Nonprofit Marketing “THE LEGACY OF HERITAGE: PUBLIC & NONPROFIT MARKETING IN A CHANGING AI WORLD, TRUST AND SOCIAL IMPACT” Hybrid event (in-person and online), 1-3 July 2026
Dear Colleagues,
On behalf of the International Association on Public and Nonprofit Marketing (IAPNM), we are pleased to announce that the University of León (ULE) and the Spanish National University of Distance Education (UNED) will be hosting the 25th IAPNM Congress in July 2026. This is an annual hybrid event (in-person or online) organised by major universities aiming a friendly atmosphere and working environment for the presentation and discussion of the latest scientific and practical advances in the fields of public and nonprofit marketing, as well as more general issues as CSR, sustainability or responsible socioeconomic development from a broad and interdisciplinary perspective (contributions not only from marketing and management, but also from other related disciplines are welcome and encouraged). It also provides a chance for productive meeting and nurturing collaborative projects and cooperation networking.
In case of in-person participation, an exciting social programme in León and Ponferrada (Spain) is added to the agenda. Live online presentations will be conducted through the UNED platform, maintaining possibilities for interaction between participants.
